Finally my blone is going to look stunning, can’t wait to use it !!!
2025-10-24

J**t D**a
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Verified purchase
US
I love this shampoo so I snagged it while on a TT deal better price than their website!
2026-01-26
Love this product and my hair is much softwr and leas frizzy because of this!
2025-05-15
I love its a 10 products, the way there products feel on my hair, these products gives my blonde luxurious shine as well of volume
2025-04-04
Does fantastic job cleaning your hair without stripping it and retains moisture
2025-03-31
I noticed a difference after one wash. It will leave your hair feeling dry but I used the 5 minute conditioner with it and my hair was super soft.
2025-03-24
I have used this shampoo for almost 2 years and would not buy anything else. Controls the brassy tones and cleans the hair well. I use the blonde conditioner and leave in conditioner as well. These are great products as well. Their brushes are great and help with hair breakage.
2025-02-15
Nothing out does It’s a 10!
Keeps my blonde hair from looking brassy
2025-01-02
this does help brighten your blonde and help tone it i love how my hair feels after a wash. HOWEVER not sure what everyone is smelling , but this shampoo does not smell good AT all! kind of disappointed that it doesn’t have a nice smell. it actually smells gross
2024-10-24
Cleans gently and the purple toning makes my blonde bright and fresh.
2024-10-23
Great stuff to use when you want to brighten your blonde! I use a little with my regular shampoo so my hair doesn’t grab purple.
2024-07-08
Not the greatest I didn’t see any brightening made my hair super dry
2024-03-06
Works wonders love it’s a 10 will not use anything else on my hair
2023-12-07
This product works amazing. Does exactly what it sais it will do. Will purchase again and Highly recommend
2023-12-07
Noticed my blonde brighten up just after one wash!
2023-12-07
The smell is awful with this product and didn’t make my hair any more blonde.
2023-11-23
This stuff is so good. It's purple, but not too purple. It will save u money bc you won't need to tone at the salon. Smells AMAZING as well. I can't place it but I think it smells like Japanese tea.
2022-11-22
I only wash my hair once a week, this stuff lasts me a long time, and prevents my highlights from going brassy. I’ve tried all kind of shampoo, treatments and serums, I always end back up with it’s a 10, It works consistently and worth the money!
2020-12-02
Highlights were noticeably brighter after even just one use! Really combats that brassy tone!
2020-10-01
Excellent! Have used this product for a very long time, and Love it!!!
2020-10-01