First time using Loving Tan and I am very impressed!! This tanner does not smell bad at all and after 24 hours it will give you a nice dark tan! I am super pale and I definitely think this is worth the price.

2026-03-08

Definitely the most convenient process. Doesn't stain any clothing while you wait for it to process. The tone is closest to real tan. Doesn't smell bad. Doesn't last as long as the regular tan but still great.

2024-11-23

Loving tan products are by far my favorite . I have very sensitive skin, and this does not irritate me ! I’ve tried dark and ultra dark. Love them both.

2024-10-10

I'm so happy with the application and how natural golden-looking the tan looks! It lasted a little over a week and I didn't even moisturise at all afterwards as I only needed a tan for an event. I haven't looked streaky or patchy either as it's faded very nicely.

2024-08-17

I love this ultra dark loving tan. It has such great color. Will definitely be buying this again.

2024-08-08

I have light skin and liked to use this product when I didn't have time for the full 2 hours using the regular dark one, and it worked great!

2024-07-17

When applying, the foam was pretty dark so I felt dark after I put it on. However, it was more runny than foaming and hard to get completely rubbed into my skin. After a few hours, I rinsed it off in the shower and as soon as I got out I have huge streaks down my legs. I was disappointed about it being as dark as I thought it would be after I rinsed. I do know that it says it continues to develop in the next 24 hours, but it never got any darker and after two days it was completely gone. Disappointed for sure, definitely not worth the money I spent.

2024-07-12

THIS TAN! i have been using loving tan for YEARS and i will never stop. it quite literally gets me darker than any other tan. worth every cent

2024-07-02

I love this product. I have used the two hour express in other shades. It didn’t quite develop to the dark shade I was hoping for and that was leaving it on for 6 hours.

2024-06-23

By far the best loving tan color/formula. This color is much less patchy than the platinum

2024-06-06

I don't think it's as dark as the regular, and I put it on twice, so that means it's not going to last long. I was disappointed and I exfoliated and slept with it on

2024-05-17

Been using this product for years and it’s the best

2024-05-06

Best tan I have tried and I’ve tried many. I’m an expert tanner. All living tan is fabulous, just wish it wasn’t so expensive.

2024-05-05

Absolutely love! Best tan I have ever used. Can’t go wrong with the colour aswell. As I am pale this gives me the most enriched dark olive colour that I love, that isn’t orange. Easy to scrub off and doesn’t crack.

2024-04-11

i really love it, the shade was perfect and natural on me. wasn’t patchy or orange

2024-04-06

Have pretty much tried every tan on the market . This one is the best by far , developed quickly , no smell , gorgeous colour and lasts up to 2 weeks with even fading . Best tan ever

2024-04-01

This has always been my favourite tanner. The tone, quick dry formula, the fact that it actually is tan in 2 hours and it lasts so well. Will always us loving tan!

2023-11-22

I am a long time fake tanner and this is the best tan I have ever used. It is not orange and so many people have commented that it is such a natural and nice colour! My favourite thing about it is that I just have to leave it on for 2 hours. Love this tan!

2023-11-03

i have tried tons of self tanners, from expensive to drug store, and they all have their pros and cons. that being said, this self tanner provides the most natural looking, prettiest bronze tan i’ve ever had. its not cheap, but it lasts longer and looks better than other tanners i’ve used, so i think the price is worth it. side note, one of my least favorite parts of tanning has always been the smell. i have never found a tanner that smelled good, but when i say this literally smells like sugar cookies, im so serious. this tanner smells AMAZING. i’m shocked.

2023-10-31