Incredible tan! I saw a review on this along with several others and the girl said that this was by far her favorite. So I tried and I loved it! Two hours for an incredible color! Highly recommend!

2026-01-19

Amazing! Two hours and looking like you got a spray tan!

2025-05-14

it's a good self tanner. it's definitely an only summer tanner for me, it develops a little TOO dark. it's not orange but it's a little concerningly dark for me lol. i usually coco and eve and it develops not as dark so i may just go back to that. overall it's very good, not green and not orange

2025-04-08

I love the loving tan platinum 2 hour express! It gives a natural, streak-free glow in just a few hours. The formula is easy to apply, dries quickly, and doesn’t leave an overpowering scent. Perfect for a sunless tan!

2025-04-03

Great color and not orangey at all. The only self tanner that looks like my real tan. I leave it on for 3-4 hours and then rinse off (just water no soap for 24 hours). I rinse my hands in an hour or two though otherwise it’ll overdevelop. Lasts much longer than other self tanners too.

2025-04-02

🤍 love , item is as described

2025-04-28

literally the best self tanner ever. i’m super pale and i usually use their 2hr express in medium, decided to go the whole mile and order the platinum!! best decision ever, this stuff blends so good and last forever. 🤭🤭

2026-03-08

I loveeee this is the only self tan that doesn’t make me orange because of my undertone I recommend with all my heart💕😤😤😤😤

2025-12-25

It’s pretty good.. may can find cheaper options that give the same effect.

2025-07-05

I never recieved the product , this isn’t the first time I ordered from this brand and didn’t receive my items , but I thought ordering from the seller would be a safe option . They are saying someone signed for it and upon checking with my landlord and neighbors that Is not true. Really upset.

2025-07-02

It did leave a beautiful tan. Fairly simple enough to apply, but the mousse took a lot to get an even coat all over. Not cost effective if having to apply this every week. Color lasted well for about 5 days without anything extra - boosters or gradual lotions.

2025-05-12

Great product but the live seller was dishonest about giving me a free gift.

2025-03-10

this product gets me the darkest i would like to be in 2 hours

2024-11-17

I am an avide self tanner and was so excited to try the platinum shade! I would definitely recommend it to someone that is relatively experienced because the color is so dark, but it came out a gorgeous shade and so far has stayed on a whole week and still looks great!!

2024-11-05

Looks like the real thing! Finally a great self tanner has been made!! Love this product so much!

2024-09-18

Goes on easily, light scent, great results. Highly recommend!

2024-09-07

I love the formula of this product. Low time commitment before rinsing and it develops over the next 12 hours into a super dark and natural looking tan. The problem is the bottle; this is now the second bottle in a row that has a faulty pump causing the product to sort of siphon out everywhere especially onto the inside of my fingers and hands.

2024-08-17

LOVE LOVE LOVE!!!!!! Need I say more?? I've tried so many self tanning brands and this is by far the best!

2024-06-12

I was extremely impressed with this mousse! The application was easy and I didn’t experience any streaking. I usually get a spray tan, but I feel like Loving Tan lasted much longer than any spray tan I’ve had in the past. I was amazed at its longevity, and when it did start to fade, it faded evenly without any blotchiness. As an active person, I was worried that sweat would ruin my tan, but it held up perfectly! I also appreciate that the bottle can be used multiple times; I expected to use the whole bottle at once, so it’s definitely worth the price. No more expensive spray tans for me! My only suggestion is that I wish it were a little darker. I'm normally very pale, so the tan looked natural, but for my beach vacation, I wanted a deeper color.

2024-06-04