From the Eye Authority and the #1 liquid eyeliner brand* - a rich ink, waterproof liner that glides on and stays on for stunning looks and 24-hour dazzle. From sparkle to shimmer to metallic finishes. Vibrant and dramatic with a precise paint-it-on brush for a glam experience and our nod to artistry, always. With a promise to dazzle for up to 24 hours and a range of gorgeous shades. Pick your drama.
*Source: Circana, LLC, US Prestige Beauty Total Measured Market, Makeup Eyeliner by Brand, Liquid/Lotion Form, Dollar Sales, January – December 2024.
·24-hour ink-tense color payoff.
·Waterproof
·No-budge, smudge, or fade formula.
·Custom designed artist brush for precise, no-skip application without tugging or pulling.
·Pearl-rich formula for a range of metallic to high-sparkle finishes.
·A range of bold shades from every day to glam.
*Source: Circana, LLC, US Prestige Beauty Total Measured Market, Makeup Eyeliner by Brand, Liquid/Lotion Form, Dollar Sales, January – December 2024.
·100% said the eye liner color is very intense and impactful.
·98% said the eye liner feels lightweight and comfortable to wear.
·97% said the eye liner makes my eyes look brighter and vibrant.
·94% said they see the eye-catching effects of the metallic-pearl finish/shimmering sparkle in the formula.
·94% said this eyeliner stays put all day.
·91% said it's easy to create thick strokes with the soft precision brush.
·91% said this eyeliner wears evenly throughout the day and doesn't fade.
Test results based on a survey of 35 subjects.
0.057 fl. oz. / 1.7 mL
This product is Cruelty Free.
CAUTION: In case of irritation or discomfort, discontinue use.