1. TikTok Shop
  2. Beauty & Personal Care
  3. Makeup
  4. Mascara
  5. Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
Tower 28 MakeWaves Mascara - For Sensitive Eyes - Lengthening, Volumizing - Vegan, Clean, Cruelty-Free Lightweight Makeup
4.4
699 global reviews
5
517
4
49
3
49
2
45
1
39
Photos from reviews
Sort by
Recommended
Filter by
All
Displaying 699 of 699 reviews
Reset filters
US
The lengthening power of this mascara is amazing. It does not flake, it stays on all day. My new favorite
2025-05-03
US
The lengthening power of this mascara is amazing. It does not flake, it stays on all day. My new favorite
2025-05-03
US
I hadn’t tried a brown mascara before so I purchased the color Drift, and now I’m hooked! I’ve always been a fan of the natural, no-makeup makeup look and this is the perfect addition to my daily routine. It stays all day without flaking, yet it’s easy to wash off so no harsh scrubbing on the eyes.
2025-02-02
US
I’ve been missing my lash extensions SO bad and saw the ad on instagram for this mascara and decided to give it a try. I am beyond impressed!! It lengthens and separates my lashes so well it almost looks like I have extensions! Gives me so much confidence back! I’ve told so many people about this product!
2025-02-01
US
Best mascara I have ever bought and I’ve bought almost all of them💯 Never had a single clump using this! So far it doesn’t flake either!! 🤯 I love this so much I’m totally sold. I have tried so many different from extremely expensive to the drug store brand even and this is so clean and doesn’t flake, I love it.
2024-10-11
US
I really liked that mascara at first but after only about three weeks of using it’s already so dry and crumbly! It’s not a super cheap product so I was expecting it to last longer. Just to make it clear- I don’t leave it open for too long and usually don’t have this issue with cheaper products from drug stores. Such a shame because at the beginning it was great and made my lashes look incredible. I just can’t justify spending $20 for a mascara I can only use for about a month and then it’s simply too dried out to be used.
2024-07-21
k**e
·
Verified purchase
US
This mascara is beautiful, I’m so picky and love it !!
Item:
Drift
2025-05-12
US
This is the mascara I use for my eveey day wear it stays put, doesn’t flake and looks rather natural. I’ve been using it for a few years now. Love it
2025-03-14
US
This is the mascara I use for my eveey day wear it stays put, doesn’t flake and looks rather natural. I’ve been using it for a few years now. Love it
2025-03-14
US
This tower 28 mascara is amazing. It separates the lashes. The brush is one of the best brushes in the world. They can get your bottom lashes and your top lashes to perfection and the best part about it. It's easy to take off at the end of the day. The brown color is my favorite, but the black is also great.
2025-03-07
US
This tower 28 mascara is amazing. It separates the lashes. The brush is one of the best brushes in the world. They can get your bottom lashes and your top lashes to perfection and the best part about it. It's easy to take off at the end of the day. The brown color is my favorite, but the black is also great.
2025-03-07
a**6
·
Verified purchase
US
Gives great length and definition. One of my favorites!
Item:
Jet
2024-06-23
b**!
·
Verified purchase
US
Literally such a good mascara! it’s very good and lengthing and doesn’t make my lashes clumpy at all!
Item:
Jet
2024-05-15
US
I have to keep putting back in to try to use it.
2024-12-12
M**
·
Verified purchase
US
Gives me raccoon eyes and is so clumpy :(
Item:
Jet
2024-05-18
M**a
·
Verified purchase
US
Good, kind of drying but has a good volume
Item:
Drift
2024-05-11
L**h P**h
·
Verified purchase
US
I really love this! Makes my lashes look SO GOOD!
Item:
Jet
2024-03-25
**
·
Verified purchase
US
One of my daughter's favorite mascara! Perfect for a stocking stuffer
Item:
Jet
2025-12-15
K**y B**h
·
Verified purchase
US
Used it today for the first time and this is the first time I have been able to keep mascara on. I am very allergic to most of them. This one lasted all day and better yet it did not burn my eyes!! Performance: Lasted all Day.
Item:
Drift
2025-08-27
US
I love this mascara. I alternate between the brown and the black they are both so good. Applies easily with minimal clumping and dries down quickly. It gives me great length and most importantly no irritation! Lasts all day even in the heat and doesn’t smudge which is major. A must have for me!
2025-07-15
About this product
Details
BrandTower 28 Beauty
Dangerous Goods Or Hazardous MaterialsNo
Flammable LiquidNo
FeatureVolumizing
Water Resistance LevelNot Water Resistant
BenefitsVolumizing,Nourishing
View more
Product description
What is it:
6x award-winning, vegan mascara that visibly volumizes, lengthens, and defines, for the most amped-up, natural-looking lashes. This safe for sensitive eyes mascara is ophthalmologist-tested and provides no smudging or flaking. 
Tell me more:
The breakthrough Triple-Wave Wand has three flexible suspended bands that lengthen and define every single lash + build boldness. The clean formula is lightweight + endlessly buildable without getting crunchy or clumpy and is easy to wash off keeping irritation and breakage at bay.
How to use:
Use the inner wave of the dual-sided brush to build up volume and the longer bristles to lengthen and define lashes. Remove with gentle cleanser and water.
Size:
0.29 fl oz / 8.5 mL
Tower 28 Beauty is made for all skin types, especially sensitive skin.
View more
Shop review
Videos for this product
Creator earns commission
Full detailed makeup tutorial ✨ Products also linked on LTK @RAW Essence Brow Gel@Tower 28 Beauty Beauty Concealer (SB)Blush - Downtown Daquri@DanessaMyricksBeauty rrumBlush - Golden Hour@milkmakeup Hydro Grip 12@Juvia’s Place Vol 2 Blush@NARS Cosmetics Cosmetics Pallete Laguna ultimate face palette 2@SachaCosmetics der @makeupforever setting power 4 Beauty Smooth Tint Stick#naturalmakeup #makeuptutorial #signaturemakeup
Princess Rese
13.1K
Oh so satisfying 💌 Our award-winning LipSoftie formula, now available in a new, sheer rosy nude shade, Red Bean Mochi 🧧🍡 #newproduct #newlaunch #tower28 #lunarnewyear #beauty #liptreatment
Tower 28 Beauty
10.5K
It’s a sheer baby pink 🌷💗 Meet NEW! ShineOn Lip Jelly shade in Lucky ✨ Get it exclusively in the NEW! Line + Shine Lip Kit on the @sephora app today 🍀 #newproduct #newproductalert #lipgloss #lipcombo #tower28
Tower 28 Beauty
9.4K
Creator earns commission
MUST. HAVES. To have baddie eyelashes 😘 #foryoupageofficiall #fyp #lashes #tower28
kirra lee 🎀🐆
8.5K
Creator earns commission
gabby gibbs
7.1K
Creator earns commission
Replying to @Sydney Pearman new favs💙🌊✨#thankyou #mascara #eyeliner #blue #tower28beauty #new #makeup #makeuptips #momsoftiktok #fyp #foryoupage #tiktokshop @Pinky B Beauty @Tower 28 Beauty
Tess Walker
6.7K
Creator earns commission
Very demure. Very mindful.
alexandra louise
4.7K
Creator earns commission
I cant believe I did it all in 50 minutes😭 #fyp#cookwithme#cooking#cookingasmr#asmr#afghan#afghanfood#afghangirl#afghanfamily#afggirl#afghanigirl#asmrcooking#grwm#babyeating#recipes#afghanrecipe#afghanifood#afgfood#afghanrice#afgbaby#afghanbaby#FoodTok#Foodie#capcut1min+#grwm#makeup#makeuptutorial#makeuplook#orangeeyeshadow#eyeshadowtutorial#eyebrowtutorial#makeuproutine
Marweezy
4.5K
Creator earns commission
ALL Tower 28 is 20% off rn!😭ends 6/16 💜I just ordered more non sticky lip gloss jellies a restock of my concealer more skincare spray and more blush🤣  #tower28beauty #tower28 #tower28lipjelly #tower28mascara #tower28spray #tower28sosspray #makeuptransformation #lipoil #lipgloss #lipproducts #lippies #concealer #mascara #blush #pinkblush #acne #skincare #vanillagirl #viralproducts #ttsacl #tintedspf #beauty #makeup #lipbalm #lipstick #sensitiveskin
lucy
3.6K
Creator earns commission
Mascara came in clutch😭 I would’ve had to use one of my pasty ones and wear a whole strip lash that would’ve made me MISERABLE! #fyp#cookwithme#cooking#cookingasmr#asmr#afghan#afghanfood#afghangirl#afghanfamily#afggirl#afghanigirl#asmrcooking#grwm#babyeating#recipes#afghanrecipe#afghanifood#afgfood#afghanrice#afgbaby#afghanbaby#FoodTok#Foodie#capcut1min+#mascara#mascarareview#tower28 @Tower 28 beauty #tower28mascara#mascaratryon#makeuphaul#makeuptutorial#tower28mascara
Marweezy
2.5K
Creator earns commission
It’s actually magical #beauty #mascara #tiktokshop #viralontiktokshop
Jackie Hollywood
2.5K
Creator earns commission
Replying to @lexi_pras part 2 birthday gift haul for my sweet 16 daughter. I am obsessed w Tiktok shop & got nearly everything from there - all linked! So many fun treasures, she loved them 💕 #sweet16birthday #birthdayhaul @SmartMouth @KrackCorn Popcorn @Tower 28 Beauty
morganncrook
2.1K
Trying on every shade of our LipSoftie Tinted Lip Treatment 💌 This award-winning formula is now available in 5 shades that deliver instant comfort + long-lasting hydration for smooth, softie lips ✨ Which shade is your fave? 👀 #lipsoftie #liptreatment #lipbalm #lipcollection #tower28
Tower 28 Beauty
2.1K
Creator earns commission
Replying to @Raqstarz here you go bestie !!!! My everyday brown mascara: @Tower 28 Beauty in “drift” ✨ #brownmascara #mascara #mascarareview #mascararoutine #tower28mascara #bestmascara
🍩 JENNA 🍩
1.7K
It’s the Year of the Softie! 🍡 Our founder, Amy Liu, shares the inspiration behind our latest LipSoftie launch, Red Bean Mochi 🍡🧧 Available online at @sephora + tower28beauty.com 💌 #tower28beauty #lipsoftie #redbeanmochi #lunarnewyear #newproduct #liptreatment
Tower 28 Beauty
1.6K
Creator earns commission
Things i would never buy from tower 28😭🩷 LOLOLOL but fr these r so underrated #tower28 #tower28beauty #tower28lipjelly #getreadywithme #grwm #tower28mascara #tower28makeup #makeuptok
lucy
1.5K
Creator earns commission
nobody tell my supervisor
tes
1.4K
Creator earns commission
@Tower 28 Beauty 🖤🖤🖤 #longlashes #eyelashes #mascara #bestmascara #affordable #sephora #tiktokshop #beauty #explore #recommendations
Doménica⋆❀✿☾☼⋆
1.4K
Explore more from Tower 28 Beauty
You may also like
Tower 28 MakeWaves Mascara in Jet
Free shipping
Revolve
5.012 sold
$20.00
Tower 28 Makewaves Mascara in Drift
Free shipping
Tower 28 MakeWaves Mascara in Jet
Free shipping
Revolve
4.3599 sold
$20.00