·CO-DEVELOPED WITH THREE-MICHELIN-STAR CHEF, THOMAS KELLER: Chef Keller of The French Laundry joined forced with his favorite nutrition bar, IQBAR, to make world-class flavor and nutrition more accessible. IQBARs are made using simple ingredients + brain nutrients that will keep you full, focused & energized throughout the day. Each bar has 12g plant-based protein, 7g fiber, 1g sugar, 2 net carbs and only 170 calories. IQMIX electrolyte powder rapidly rehydrates while boosting energy, focus, and clarity. Add water for faster hydration and better taste than other drinks - powered by sodium, potassium, and brain-supporting nutrients.

·ULTRA-HIGH STANDARDS. ULTRA-LOW SUGAR: IQBAR high protein snacks are vegan, keto-friendly, dairy-free, soy-free, kosher & high in fiber. Our breakfast bars are made using clean-label ingredients and natural flavors that are packed full of nutrients, healthy fats, and compounds for both your brain and body. Moreover, our bars are developed with every diet restriction, including celiac, paleo, and vegan. IQMIX: With a science-backed formula, our brain-stimulating rehydration mix is packed with nutrients to support your busy lifestyle. Each electrolyte drink is packed with Lion's Mane mushroom powder, to combat brain fog and act as a focus aid, and Magtein Magnesium L-Threonate, to support mental clarity and mood. IQMIX combines your electrolyte, magnesium, brain support, mood support, sodium, and potassium to an all-in-one supplement

·TASTES GOOD AND DOES GOOD: 10% of sales from this collaboration (Salted Caramel Chip IQBAR & Yuzu Mango IQMIX) go to Ment'or, a non-profit that Chefs Thomas Keller, Daniel Boulud & Jérome Bocuse founded to support young aspiring cooks in the US