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  5. Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo - Sulfate-Free and Color-Safe for Fine to Medium Hair
4.8
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Verified purchase
US
Definitely my favorite shampoo! It smells absolutely amazing! My hair not only smells good but feels good too!
Item:
90ml
2026-02-26
US
This stuff is amazing and is the only shampoo and conditioner that has actually helped with my frizz abs managing my curls.
2026-02-27
US
I have fine but bleached hair that gets tangled and dry. This conditioner works amazing! It doesn’t leave my hair weighed down and it effectively moisturizes and detangles. I love the scent too! It’s my favorite!
2026-02-26
US
This conditioner I love! My hair is naturally wavy and I live at the beach. It makes my hair look like beautiful beachy hair. The scent is wonderful and there is no frizz. I am super happy with this product. Here's to beautiful beachy hair!
2026-02-24
US
I started using this shampoo and instantly saw a difference in my hair! It was so lightweight and obviously smelled amazing
2026-02-10
US
This conditioner leaves my hair feeling silky smooth and a little bit goes a long way!
2026-02-10
US
It’s so nice leaves my hair so soft but i like to use it on the refresh day not wash day
2026-02-09
US
Amazing and smells awesome. Great moisturizing curly hair!
2026-02-04
US
This one is the best! My hair feels so soft and smells amazing. I have all the hair products and love the way my hair feels after styling! It’s amazing!
2026-02-04
US
I love this . I only need a quarter size dollop to wash my curly waist length hair. Feels great and it even looks great n feels clean 3days in.
2026-01-31
US
After using the same hair care for years I needed a change and love this shampoo. Will buy again.
2025-12-26
US
These products are complement each other. Best I’ve used yet!
2025-12-24
US
Love the scent and leaves my hair feeling silky and smooth after use!!
2025-12-17
US
Love this conditioner, my hair smells so delicious when I use it!! Leaves my hair feeling silky and smooth!
2025-12-17
US
My hair loves this. Washing my hair is now a treat and not a chore.
2025-12-13
US
I bought it for my daughter but after I tried it , I now love it!
2025-12-11
US
This conditioner works great on my kinky coily 4B/C hair! After washing I put a generous amount in my hair with a plastic cap to deep condition. After about 10mins I detangle and rinse out. Leaves my hair so soft and smells fantastic just like the signature Bum Bum scent.
2025-12-10
US
My nieces love this product, so my first usage was when staying with one of them. I now keep this in my guest bathroom and have converted several guests into becoming loyal users. Smells great and smooths the hair.
2025-12-03
US
Love the scent, it lasts long. The formula is a little to heavy for my long and very fine hair.
2025-12-03
US
I love the shampoo! It makes my hair very soft and the smell is amazing!! I have naturally curly hair and the shampoo really brings them out! It’s the same scent as the bum bum cream, my favorite scent of all time!
2025-12-02
About this product
Details
IngredientsWater (Aqua),Sodium C14-16 Olefin Sulfonate,Cocamidopropyl Betaine,Sodium Cocoyl Isethionate,Glycerin,Fragrance,Glycol Distearate,Cocamide MIPA,Sodium Lauroyl Sarcosinate,Sodium Chloride,Bertholletia Excelsa (Brazil Nut) Seed Oil,Cocos Nucifera (Coconut) Oil,Theobroma Grandiflorum (Cupuaçu) Seed Butter,Mauritia Flexuosa (Buriti) Fruit Oil,Euterpe Oleracea (Açaí) Fruit Oil,Chamomilla Recutita Flower Extract,Gardenia Jasminoides Fruit Extract,Caprylic/Capric Triglyceride,Coco-Glucoside,Coconut Acid,Isopropanolamine,Polyquaternium-7,Algin,Chitosan,Xanthan Gum,Carrageenan,Tetrasodium Glutamate Diacetate,Sodium Isethionate,Sodium Formate,Sodium Glycolate,Maltodextrin,Sodium Hydroxide,Sodium Benzoate,Sodium Sulfate,Guar Hydroxypropyltrimonium Chloride,Sorbitan Oleate,Citric Acid,Ethylhexylglycerin,Phenoxyethanol,Benzyl Salicylate,Coumarin,Geraniol,Hydroxycitronellal,Limonene,Linalool.
ManufacturerSol de Janeiro
Net Weight349g
Region Of OriginUS
Flammable LiquidNo
Dangerous Goods Or Hazardous MaterialsNo
Product description
Sol de Janeiro Brazilian Joia Shampoo
✨ Strengthening + Smoothing Shampoo ✨
Our new + improved shampoo is designed for fine to medium hair, and is scented in the iconic Cheirosa 62 fragrance. It addresses concerns like damage repair, dryness, frizz, split ends, and hair weighed down by heavy formulas. Sulfate-free and color-safe, this shampoo is perfect for maintaining healthy hair.
Clinically proven after one use:
·58% of hair damage repaired
·71% frizz reduction for 8 hours*
·Helps protect hair from future damage*
·76% of split ends mended*
*After Brazilian Joia Shampoo and Conditioner used together. In a clinical study when used as directed conducted by an independent 3rd party lab.
Suitable for...
Fine to medium hair types. This shampoo is sulfate-free and color-safe, making it a versatile choice for maintaining healthy hair.
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Creator earns commission
This is my go to fav yall! #soldejaniero #shampoo #lovethisproductline
💎🖤LifeofSi98🖤💎
19
Creator earns commission
If you want to smell like a whole snack… this combo is it 🤌✨ The African exfoliating net + my Sol de Janeiro routine has my skin soft, smooth, and smelling AMAZING. #smelllikeasnack  #soldejaneiro  #BodycareRoutine #softskin  #TikTokShopFinds
Jennifer Dawn Beauty
17