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  5. Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish
4.3
357 global reviews
5
253
4
32
3
24
2
16
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A**a
·
Verified purchase
US
It’s okay, very very light and minimal coverage. I like how natural it looks, Ive had it for about two weeks now and use when I don't really want to look like i’m wearing makeup but still want a little coverage/ even skin. I found a damp beauty blender worked a lot better than a brush to apply.
Item:
03 Light C
2026-02-05
k**y
·
Verified purchase
US
This is my first time buying completion based makeup online so I always tell myself it’s gonna be hard to find my right shade online since I can’t test it out in a store. I got pretty close I thought but this oxidizes a lot. It looked like my skin till it dried a bit and it’s a bit too orange.
Item:
05 Medium N
2026-01-27
J**e A**
·
Verified purchase
US
I’m 38 years old and I hate heavy makeup up. I like makeup that feels nice and looks natural. This is my go to concealer it doesn't have harsh chemicals and you can build it up without over doing it. I use 04 Light W 💚 Heres some pictures with the concealer and without.
Item:
04 Light W
2025-12-20
e**a
·
Verified purchase
US
Color: Light neutral blends into my skin perfectly. Coverage: No need for anything but setting powder. Product benefit: As described. Just wish you could get every last drop out of the bottle, but it’s hard to see when it’s close to empty. Performance: Excellent. First photo is beginning of day w/ just base and concealer and second is 16 hrs later!
Item:
03 Light C
2025-11-01
v**o
·
Verified purchase
US
It was cut open no item inside
Item:
01 Fair N
2025-11-20
l**c
·
Verified purchase
US
Obsessed with the formula but the neutral shades are anything but! Unfortunately they lean heavily towards a warmer undertone. Can be blended out but still annoying. For reference: 1st swatch Refy concealer in 03(N), 2nd swatch is Make Beauty in 01 Fair N, 3rd swatch is Nyx Bare With Me in Light.
Item:
01 Fair N
2026-01-09
a**l
·
Verified purchase
US
Ive used this ONE time and it’s already 1/3 of the way down the tube.
Item:
01 Fair N
2026-01-08
s**2
·
Verified purchase
US
Flawless under eye coverage, truly comfortable and lightweight 🤗 available in my showcase!
Item:
03 Light C
2026-01-07
u**7
·
Verified purchase
US
I waited 8 days for them to send me an empty bottle. They’re working on a replacement but now it’s been 10 days and it hasn’t even shipped. They should have thrown in the “free” brush for the trouble.
Item:
06 Medium O
2025-12-20
A**N
·
Verified purchase
US
Such a pretty concealer. Easy to work with and looks beautiful on this mature skin
Item:
03 Light C
2025-04-18
S**z
·
Verified purchase
US
Item is listed as returns accepted on TikTok but takes you to the sellers website where they say item cannot be returned. I need to exchange for a different shade both colors I bought are unopened. It’s false advertising for sales
Item:
04 Light W
2025-03-29
C**🤪
·
Verified purchase
US
Love the shade match and it blends in so effortlessly!
Item:
09 Medium Tan W
2025-03-15
J**r F**k
·
Verified purchase
US
I applied to the back of my hand to see how it does on wrinkles and wow. The texture of this concealer is amazing. I am a very pale/fair skin girl so shade is a smidge dark but it’ll work… the most impressive thing was the packaging, this arrived securely in a make beauty bag. 10/10
Item:
01 Fair N
2025-03-13
A**y
·
Verified purchase
US
I ordered the 02 fair N and ended up returning it because it wasn’t a neautral color on me. It was yellow/warm. It wasn’t creamy like I expected. The bottle was pretty. I wanted to like this concealer but I didn’t.
Item:
02 Fair N
2025-03-13
d**s
·
Verified purchase
US
viral for a reason get your hands on your fav shade before it’s gone
Item:
02 Fair N
2025-02-28
S**d
·
Verified purchase
US
This concealer is the absolute best! It’s great over makeup and by itself!
Item:
04 Light W
2025-02-24
B**y
·
Verified purchase
US
Too yellow for me. Otherwise i love the formula! Give my skin such a natural glow. I could probablyyy get away with this shade but I’ll try the next lightest cool.
Item:
02 Fair N
2025-02-23
b**a
·
Verified purchase
US
Literally no creasing, light/ medium coverage. I love formula but color want right for me
Item:
03 Light C
2025-02-22
A**n R**f
·
Verified purchase
US
This product is great for mature skin but keep in mind it any product will show your wrinkles if you have them this one just show mine less than hourglass, haus, both nars, westman, sarah Creal and all the others
Item:
03 Light C
2025-02-20
s**🖤
·
Verified purchase
US
Soooo good looks so natural and skin-like and has little to no creasing. Also came in a cute dustbag
Item:
10 Medium Tan N
2025-02-18
About this product
Details
Flammable LiquidNo
IngredientsRed Algae Extract - naturally rich in polysaccharides that brings moisture to the skin Adenosine - natural component of skin, smooths while reducing appearance of wrinkles while soothing Green Coffee Extract + Caffeine - helps reduce appearance of dark circles Ingredients: Aqua, Coco-Caprylate/Caprate, Hydrogenated Polyisobutene, Glycerin, Sorbitan Sesquioleate, Propanediol, Synthetic Wax, Squalane, Sodium Carrageenan, Lecithin, Maris Sal, Adenosine, Caffeine, Coffea Arabica Seed Extract, Sodiu
Region Of OriginUS
Volume0.26 oz
Net Weight0.0694 lb
Dangerous Goods Or Hazardous MaterialsNo
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Product description
This concealer provides buildable, medium coverage with a radiant finish. Formulated with skin mimicking pigments, red algae and adenosine, it blends seamlessly into the skin to conceal and correct while hydrating. Ideal for spot coverage or layering over foundation. Can also be used as a highlighter or contour.
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$2?
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Skin Mimetic Concealer – The Viral Medium-Coverage Hydrating Concealer with Radiant Finish

4.3
(357)
8.7K sold
Color:Please select
0.5 Fair N0.5 Fair N
0.5 Fair C0.5 Fair C
01 Fair N01 Fair N
1.5 Fair C1.5 Fair C
02 Fair N02 Fair N
03 Light C03 Light C
3.5 Light N3.5 Light N
04 Light W04 Light W
4.5 Light N4.5 Light N
05 Medium N05 Medium N
05 Medium W05 Medium W
06 Medium O06 Medium O
07 Medium N07 Medium N
08 Medium Tan N08 Medium Tan N
8.5 Medium Tan N8.5 Medium Tan N
09 Medium Tan W09 Medium Tan W
10 Medium Tan N10 Medium Tan N
10.5 Medium Tan N10.5 Medium Tan N
11 Tan N11 Tan N
11 Tan O11 Tan O
12 Tan W12 Tan W
13 Tan N13 Tan N
14 Tan Deep N14 Tan Deep N
15 Tan Deep W15 Tan Deep W
16 Tan Deep N16 Tan Deep N
17 Tan Deep C17 Tan Deep C
18 Deep N18 Deep N
19 Deep W19 Deep W
20 Deep C20 Deep C
21 Deep C21 Deep C
Quantity:
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About this shop
Shop MAKE Beauty
Shop MAKE Beauty
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4.4
69.8K Sold
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96%24h response rate
81%Ships within 2 days
82%Positive feedback
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I guessed my shade but omg the formula is perfect. She always has the best finds in her GRWMs #skinmimetic #haileybieber #concealertutorial #concealer #bestmakeup #makeup #makeuproutine #makebeauty
tess
43.9K
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Insane formula @Shop MAKE Beauty
Dazee Mae
15.4K
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The Skin Mimetic Concealer from @Shop MAKE Beauty is THAT girl. 📹: @Hailey Bieber; @Courtneycoxofficial
Page Six
14.7K
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#stitch with @Hailey Bieber @Shop MAKE Beauty #concealerhack it will definitely sell out now.
RachelNP
14.4K
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Make beauty worth that $30 ngl
lyric
8.1K
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Obsessed with this formula #concealer #haileybieber #makeuptutorial #makeuphack #endofyearsale
Zeya
7.5K
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The most unique formula @Shop MAKE Beauty
Dazee Mae
6.7K
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Hailey Bieber’s favorite concealer is now my favorite concealer as well 😍 #concealer #haileybieber #skinmimetic #skinmimeticconcealer #beauty #makeup
loveemanda
5.0K
Creator earns commission
the celeb loved concealer for the more natural looking makeup EVER! This stuff is no joke- it covers without creasing, caking, settling, or looking heavy.  I wear fair n to highlight and light w to match @Shop MAKE Beauty  #makebeauty #skinmimetic #concealer #haileybieber #nomakeupmakeup
lex
4.8K
Creator earns commission
🤩✨Make Beauty’s Skin Mimetic Concealer in shade Light 4W! #makebeauty #skinmimetic #makebeautyconcealer #luminousconcealer #glowyconcealer #concealer #haileybeiberconcealer #tiktokshopfinds #tiktokshopcreatorpicks #tiktokshopping #tiktokshoprestock #tiktokshopspringglowup
🫧GiniGlow✨
4.5K
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vickyguez
4.6K
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Not Hailey putting us dry under-eye girlies onto this incredible Skin Mimetic concealer from @Shop MAKE Beauty ❤️ this wears and sets so beautifully- I rarely find a new concealer that lives up to my standards 😍 #makebeauty #haileybiebermakeup #dryundereyes #brightundereye #bestconcealer #viralmakeupproducts #tiktokshoploveatfirstfind #hydratingconcealer #creaselessconcealer #smoothmakeup
Hal🤍
4.2K
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Corrector que usa @Hailey Bieber Color: 3Light C #ojeras  #concealerhack #makeup #maquillaje #maquillajetips #concealerreview @Shop MAKE Beauty
Maryant | SAHM
3.9K
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@Shop MAKE Beauty
Fave Finds
3.7K
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Replying to @emmy Skin Mimetic concealer @Shop MAKE Beauty has been on my face everyday ✨ #makebeauty #serumconcealer #bestconcealer #brightundereye #haileybiebermakeup #tiktokshoploveatfirstfind #dryundereyes #skinmimetic
Hal🤍
3.4K
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ms hailey was right about this one. this is not for you if you like  high coverage concealers this concealer is very natural and feels like ur not wearing anything
sophie
2.8K
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Wow #fypシ゚viral #foryoupage #concealer
Avigail Schwartz
2.6K
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This concealer is SO SMOOTH!!!! Literally like second skin #makebeauty #mimeticconcealer #concealer #basemakeup #makeupfinds #makeuptok #fyp #makeuphacks #basemakeuphacks #fyp #makeupover40 #maturemakeup #makeuptutorial #tiktokmademebuyit @Shop MAKE Beauty
Alle Brean
2.5K