5x More Toning Power*
*As compared to Platinum Blonde Violet Shampoo.
Details
Hair Type
Ideal for Blonde, Highlighted, Gray or Silver Hair.
Fragrance
Refreshing cucumber melon scent with soft floral notes.
Environmental Responsibility
Our commitment to reducing our environmental impact is stronger than ever. That's why the new Paul Mitchell packaging is made with post-consumer recycled (PCR) materials,* low-profile caps and labels designed for improved recyclability.**
*Bottles and jars will be 30-50% PCR and tubes will be 25% PCR. Retail sizes only. Excludes pumps and select caps, which are made from virgin materials. **Check your local requirements.
How to use
Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Wash hands thoroughly. Follow with Platinum Blonde Violet Conditioner.
Ingredients
water (aqua, eau), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, cocamide mipa, glycerin, glycol stearate, hedychium coronarium (white ginger) root extract, anthemis nobilis flower extract, rosmarinus officinalis leaf extract, simmondsia chinensis seed oil, ascophyllum nodosum extract, di-c12-13 alkyl malate, sodium chloride, guar hydroxypropyltrimonium chloride, citric acid, sodium hydroxide, tetrasodium edta, isopropanolamine, alcohol, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, peg-12 dimethicone, magnesium nitrate, magnesium chloride, methylchloroisothiazolinone, methylisothiazolinone, phenoxyethanol, ext. violet 2 (ci 60730), fragrance (parfum), benzyl benzoate, hydroxycitronellal
The ingredients listed on this website are for US consumers. Ingredients are subject to change. Should you have any concerns, please review the ingredients listed on the purchased product before use.
🌟 Paul Mitchell Platinum Plus Deep Violet Shampoo - 300ml
Perfect for Medium Dark & Highlighted Blondes
This purple formula is designed for medium to dark and highlighted blondes. It offers 5x more toning power than the Platinum Blonde Violet Shampoo. The deep violet formula instantly tones and corrects yellow, brassy tones, and brightens highlights. It also improves manageability and adds shine. For best results, use weekly.
Key Benefits:
·Instantly tones and corrects yellow tones.
·Brightens highlights and improves manageability.
·Adds shine to your hair.
·5x more toning power than Platinum Blonde Violet Shampoo.
US Origin
This product is manufactured in the US, ensuring quality and effectiveness. Follow the usage instructions for optimal results.