Whole Food Vitamins and Supplements. At Naturelo, we believe that nutrition should come from the natural world, not a laboratory. Look at the ingredient panel of popular multivitamins or other supplements and you’ll likely find ingredients you simply can’t pronounce. When we set out on this adventure, we wanted to create supplements with natural vitamins and minerals. So, we did just that! Today, we’ve created an entire line of products that harness the power of plants.