I ordered burnt malai, butter mochi, guava fresca. The formula is really good and thick. I really love how they feel on my lips. My fav is burnt malai ‘cause i’m a brown color lover and it’s very caramel like. Packaging is beautiful and classy. I never tried any of this products before and never heard of them. I just came across it on Pinterest and loved the visuals. If you like thick pigments and not like thin glossy look, this balms are the best. Metal application is cherry on top 💋
2026-03-08
This is the first product that I ordered from Eadem. I always wanted to try their lip balms so I finally did! I think it's worth the price for it's unique packaging and effectiveness. I tried so many lip balms from cheap to expensive ones, and this is the best so far! I know because I always have dry lips. It's thick but not sticky. It's shiny, glossy, and very comfortable on the lips. The shade guava fresca reminds me of my childhood fruit drink in the Philippines that I used to drink every afternoon. The scent and shade was on point! This is the only lip balm hype that I'd recommend from others. It suits my light to medium tan skin tone too. The camera couldn't get the correct color. But it was pinkish, mlbb on my skin tone. It's the best!
2025-05-28
I'm a lip balm junkie and Refy, Summer Fridays and La Neige were some of my top favorites...until I tried Le Chouchou! It's my number 1 now, from the applicator, to the smooth feel, duration, and packaging. Absolutely in love with it! This one is probably hard to beat!
An unboxing Reel will be posted tomorrow on IG!
Drop by for a glimpse: @f.eeight
2026-01-21
Obsessed with this lip balm. I’m a huge lippie girly and I find myself constantly reaching for this! I bought Croissant and Burnt malai then ended up purchasing the bisous set by the end of the week. The formula is pigmented, non sticky and very hydrating. There is a scent but it doesn’t bother me at all. I was a big SF girl before I discovered Eadem and I can’t look back. Definition of my lips but better! Fig Sauce, Croissant are my all time faves.
2025-11-24

P**s D**e
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Verified purchase
US
This is indeed my favorite lip balm ever. There is nothing bad to say about it. It's perfect in every way. I'm obsessed. I have everything shade and still buying back ups.
2025-10-07

P**s D**e
·
Verified purchase
US
This is indeed my favorite lip balm ever. There is nothing bad to say about it. It's perfect in every way. I'm obsessed. I have everything shade and still buying back ups.
2025-10-07
Different packaging and hair 😡😡😡😡😡😡
2025-09-18
This lip balm is that girl it comes in a box that glistens and tube is gold! This smells of chocolate perfect to make you smile thinking of a sweet treat! It exfoliates, moisturizes, end leaves the perfect chocolate color on your lips! The applicator is cooling and metal like. I love how these balms gently transforms parched lips like a lip mask, and offers a non-sticky, reflective sheen of a high-shine lip gloss. Plus it is vegan, Lead free, Cruelty free, and dermatologist tested! Definitely recommend!
2025-09-18
I love its texture, flavor, its color, I love it, it's one of my favorites Love
2025-07-12
I got send a use product. This is so unfortunate because I really love their product I mean I brought it 9 times already. I would say get it but from Sephora at least you can return it for a refund.
2025-05-20
First of all, I have to say that I am very impressed by this product, love the applicator and the packaging itself is gorgeous… and let’s talk about the product itself is amazing love the shades and the taste too! It turns to be one of favorite products on my daily routine!
2025-05-07

K**A **
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Verified purchase
US
I LOVE this product! Would definitely recommend it to the girliessss
2026-03-11
I’ve never been so scared to run out of a lip product until I tried the Sakura ice lip balm I am so in love !
2026-03-09
The color is pretty and pigmented but the smell of this one is bad like idk what happened to this one because the butter mochi one smells fine but boba bounce smells weird
2026-03-02
So smooth and I love the pigment. They smell great but don't taste like anything which is huge for me. Smell is also mild. I bought these because this winter has been particularly dry
2026-02-25
I am obsessed with the special edition Le Chouchou and it's the perfect color for me. I love the way it looks and as a blogger I have to say it photos so well! I even added a cute charm for it.
2026-02-20
After buying my first one back in Nov. 2025, I have since purchased 3 more shades and have been OBSESSED! My lips are the healthiest they have ever been since using Le Chouchou, and whenever I do get flakiness this balm instantly repairs it. Fig Sauce and Butter Mochi are my favorite shades, and I can’t wait to see what other shades EADEM comes up with!
2026-02-11
I recently purchased the limited edition pain au chocolat and I can’t stop wearing it since I did! First of all, it smells delicious, the shade is BEAUTIFUL with little pink sparkles, the texture feels amazing on my lips and I love the applicator.
2025-11-24
I whave been wanting to try the EADEM Le Chouchou Lip Softening Balm for a while, especially after hearing everyone rave about the formula. I held off until now because none of the shades truly spoke to me, until Pain Au Chocolat launched. The moment I saw it, I knew I had to have it.
I love that it doesn’t taste artificial or overly sweet. It has a delicate, lightly chocolatey scent and flavor, which is subtle and comforting. The texture is rich, buttery and indulgent, almost like a cushiony chocolate oil that melts into my lips. A little goes a long way and it’s completely non sticky. Though it looks quite pigmented when first applied, it sheers out to a natural finish.
This balm makes my lips feel super soft, smooth and deeply nourished without any greasy residue. The subtle pink sheen gives me an effortless, yet sexy glow. The metal applicator feels luxuriously cool and the slanted, rounded shape applies the balm perfectly. My lips look juicy, healthy and hydrated.
I feel like it works well for a simple “no-makeup makeup” look, yet also complements something a bit more daring. The gloss does fade after eating or drinking, so touch ups are needed, but the overall experience feels indulgent and comforting. I would purchase more when new shades come out in my palette (some nice red or coral).
2025-10-31
I’m obsessed with this lip balm! It’s truly become my everyday essential. It keeps my lips soft, hydrated, and adds the perfect touch of shine.
2025-10-30