What Is TikTok Shop and How Do I Access It?

TikTok Shop is an integrated e-commerce platform within the TikTok app , allowing users to discover and purchase products directly from videos, live streams, and creator profiles. How to Access : In-App : Open TikTok and tap the "Shop" tab or the shopping bag icon. Through Videos : Click on product links showcased in videos. Profile Storefronts : Visit a seller's profile and tap on their "Shopping" tab.

How Do I Get TikTok Shop Promo Codes and Free Shipping?

To obtain TikTok Shop promo codes and free shipping codes : Follow Official Accounts : Keep an eye on TikTok Shop's official promotions. Engage with Creators: Influencers may share exclusive promo codes during live streams. First Order Discounts: New users often receive a promo code for the first order . Seasonal Sales: Look out for discounts during holidays.

Is TikTok Shop Safe and Legitimate to Buy From?

Yes, TikTok Shop is safe and legitimate . It provides secure payment options and verifies sellers to protect buyers. Tips for Safety: Purchase from verified sellers with positive reviews. Read product descriptions carefully. Use secure payment methods within the app.

How Do I Sell on TikTok Shop?

To start selling on TikTok Shop: Register as a Seller: Visit the TikTok Shop Seller Center . Sign up using your TikTok account or email. Provide Business Information: Submit necessary documents for verification. List Your Products: Add product details and images. Promote Your Products: Use videos, live streams, and the TikTok Shop Affiliate Program .

Can I Sell Digital Products on TikTok Shop?

Currently, TikTok Shop primarily supports physical products . To sell digital products: Check Policies: Review the latest guidelines in the Seller Center . Compliance: Ensure digital products meet TikTok's standards.

How Do I Add a TikTok Shop Link to My Video?

To add a shop link to your TikTok video: Create Your Video: Record and edit as usual. Add Link Before Posting: Tap on "Add Link" . Select "Product" . Choose the item from your TikTok Shop listings. Post Your Video: The product link will appear on your video.

How Do I Connect Shopify to TikTok Shop?

To connect your Shopify store: Install TikTok App on Shopify: Go to Shopify App Store. Install the TikTok channel app. Link Accounts: Follow prompts to connect TikTok and Shopify. Sync Products: Select products to feature on TikTok Shop. Set Up Tracking: Install TikTok Pixel for analytics.

How Long Does TikTok Shop Take to Deliver and Can I Track My Order ?

Delivery times vary depending on the seller and shipping method. Estimated Delivery: Provided at checkout or in order details. Order Tracking: Go to "Orders" in TikTok Shop. Select your order to view tracking information.

Why Is TikTok Shop So Affordable?

TikTok Shop often offers lower prices due to: Direct Sales Model: Sellers can reduce costs by selling directly to consumers. Promotions and Discounts: Frequent sales events and promo codes. High Competition: Sellers compete on price to attract buyers.

What Is the TikTok Shop Return Policy and How Do I Cancel an Order?

Return Policy: Varies by seller, but generally allows returns within 14-30 days. Items must be unused and in original packaging. How to Return: Go to "Orders" . Select the item and initiate a return. Canceling an Order: If the order hasn't shipped, you can cancel it from the order details page.

4.8

25 global reviews

Photos from reviews

T**s

Monae Inez

X**x

Displaying 25 of 25 reviews

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M**e I**z

Verified purchase

OBSESSED with this brush! It’s super soft, blends like a dream, and makes my makeup look airbrushed every single time 😍

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2025-11-07

T**s

Verified purchase

Luxuriously soft with just enough flexibility and density to blend any powder, cream or liquid. Very versatile

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2023-09-14

X**x

Verified purchase

The brush is smaller than I expected.

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2024-05-23

M**i E**

Verified purchase

I love this brush & since it is so cheap I usually just buy a new one when the old one gets too dirty or used after a few washes

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2024-12-13

B**P

Verified purchase

Love this brush. It’s soft and helps my makeup go on smoothly.

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2024-09-21

E**t

Verified purchase

Best foundation brush at a great price. Works wonderful blending foundation.

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2024-06-28

M**e

Verified purchase

This brush is amazing and would recommend it to everyone.

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2024-04-09

A**s

Verified purchase

it works really great after using it a couple times. the first time a bunch of the bristles fell out and it didn’t work very well but after another 1-2 uses it works great and does a good job.

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2024-03-30

B**

Verified purchase

Smooth application even with cheap foundations. Easy to clean and doesn't shed too much either

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2024-03-13

N**🇭

Verified purchase

So far so good. I’m using it to blend my cream blush and it does the job. I could probably use to blend my foundation too

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2023-11-19

M** U**u

Verified purchase

I feel it soaks up a lot of foundation but does a decent job at buffing , no shedding or streaky lines as I have experienced with other foundation brushes

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2023-11-16

M**y S**s 🖤**

Verified purchase

I love my new brush very soft .

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2025-12-17

🏳**🏽

Verified purchase

Love this brush!

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2025-07-22

ꪖ**ꫀ

Verified purchase

i love this product

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2024-06-11

u**8

Verified purchase

Not bad

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2025-05-31

t**y

Verified purchase

So good!

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2025-05-25

O**a

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Love!

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2024-10-06

M**y D**n

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2026-01-23

B**n

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2026-01-03

S**y

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2025-09-09

About this product

Details

Dangerous Goods Or Hazardous Materials	Not Sure
Contains Batteries Or Cells?	None
Aerosols	No
Manufacturer	e.l.f. Cosmetics
Ingredients	Our brushes are synthetic, vegan, and cruelty-free.
Volume	10ml

Product description

Teen Vogue 2018 Acne Award Winner for Best Foundation Applicator!

Previously Selfie Ready Foundation Brush

What is it: A foundation brush that buffs and smooths for a seamless application and soft-focus finish.

Why we love:

·Distributes foundation evenly

·Can be used with powder, cream, and liquid formulas

·100% synthetic bristles are cruelty-free

A foundation brush designed to apply, buff, and blend your favorite foundation and concealer into a finish so flawless, it looks airbrushed. The brush head’s slightly tapered dome shape mimics that of your fingers—this allows for seamless blending around the natural contours of the face and even distribution of product as you blur it into the skin. You’re officially selfie ready.

Free shipping

Buffing Foundation Brush

Sold by e.l.f. Cosmetics

4.8

(25)

316 sold

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Shipping & returns

Shipping & delivery

Many items qualify for free shipping or become eligible once the order threshold is met.

Returns made easy

Most items are eligible for free returns within 30 days of delivery for a refund. Some items, including ingestibles, hygiene products, and pre-owned goods, are non-returnable. Final sale items cannot be returned or replaced.

TikTok Shop protections

Easy returns and refunds

71%Ships within 2 days

92%Positive feedback

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